Outdoor company sues string of businesses over the word “backcountry”
Credit: Breanna Sneeringer, Out There Colorado
Loyal “goat” fans are outraged over a string of lawsuits filed by Backcountry.com against dozens of small businesses for using the word “backcountry” to describe their brand, products, and services.
According to a report from the Colorado Sun, Backcountry.com filed for its first service mark in 2004 and secured a trademark for the name in 2007.
Among the businesses sued by Backcountry.com is Backcountry Babes, a women’s outdoor adventure company that specializes in backcountry ski trips and avalanche safety courses in Colorado, California, British Columbia, Japan, and more.
READ THE ENTIRE ARTICLE ON OUTTHERECOLORADO.COM: https://www.outtherecolorado.com/outdoor-company-sues-string-of-businesses-over-the-word-backcountry/